Friday, 4 December 2015

Trends using Social Media in the Future of Fashion - Zarish Khan



YouTube will Be the next big thing for retailers to present the new trends that will be taking place in the future of fashion.


    • YouTube is the future of TV, because of the instant-ness, and the amount of viewers, it attracts. This is the reason, why brands wish to share their fashion show on YouTube. (Trends In Global Fashion. (2015, July, 10).
    • We will see the true impact of mobile and digital in future that would empower fans to become experts. (Trends In Global Fashion. (2015, July, 10).
    • Experts who are expressive with their personal style and excited to share it. (Trends In Global Fashion. (2015, July, 10).
    • Which will create new trends. (Trends In Global Fashion. (2015, July, 10).  
    • For brands, this means they will have to embrace all of their consumers and the touch points they use to interact with them. (Trends In Global Fashion. (2015, July, 10).

 

E-Commerce and Fashion


The rise of mobile and e-commerce is relevant in the fashion industry and come fashion brands can take advantage of it and benefit from it by having:


    - Rise in investors confidence. (E-Commerce Fashion Future. (2015, July 24). 

     - Virtual fitting evolving smart technologies. (E-Commerce Fashion Future. (2015, July 24). 

     - Online shopping as a social activity, (E-Commerce Fashion Future. (2015, July 24). 

     - Sharing economy extending in fashion. (E-Commerce Fashion Future. (2015, July 24). 

     - Fashion no longer an exclusive industry. (E-Commerce Fashion Future. (2015, July 24).

      

Customers nowadays define convenience by being able to browse a complete range of items via mobile vices, apps, in store or desktop computers. Fashion brands are keeping their consumer behavior in mind and readjusting their business models and using new E-Commerce platforms to keep pace with demanding customers and to stay ahead of aggressive competition by other fashion brands. (E-Commerce Fashion Future. (2015, July 24). 



This following website talks about the future fashion trends of 2030's:
http://future.wikia.com/wiki/RyansWorld:_Fashion_Trends_of_the_2030s

Reference:

E-Commerce Fashion Future. (2015, July 24). Retrieved December 4, 2015, from http://wallblog.co.uk/2015/07/24/five-reasons-why-fashion-e-commerce-has-a-bright-future-part-one/

 

Trends In Global Fashion. (2015, July, 10). Retrieved December 4, 2015, from https://www.linkedin.com/pulse/trends-global-fashion-retail-future-social-media-bette-bondo